It’s not all Kate Moss and David Beckham… Why influencer marketing has become a marketing must
by Claire Lancaster, Head of Social, The if Agency. A-listers might have once had sole rights to influencer marketing, but ...
The power of an unknown voice
Marylou Thistleton-Smith, Owner, The Voiceover Gallery Ltd A great voice can open up a world. It can transport you, in ...
MPA Blog Share: ‘The death of AVE and the never-ending challenge of PR measurement’
by Rebecca Jones, Head of PR at McCann Manchester PR measurement has always landed with clients alongside a heavy dollop ...
10 distinctly successful ways of becoming a GREAT PLACE TO WORK
by Dan Sodergren, co founder of www.yourflock.co.uk There are many different ways to become a great place to work. Often, ...
MPA announces second keynote speaker at Charity Lunch
The MPA have announced their second keynote speaker - Nikki Barraclough, Executive Director of Prevent Breast Cancer - at their ...
MPA launches ‘Netball for All’ – a charity tournament raising funds for Prevent Breast Cancer
The MPA and an amazing group of volunteers are busy working behind the scenes securing court time, bibs, balls and ...
Introducing our latest member spotlight
Welcome to our latest member spotlight; an opportunity for our members to introduce themselves to one another, make connections and ...
Emma Slater, Regional Managing Director of Wavemaker UK, announced as first keynote speaker for MPA Charity Lunch
After a hugely successful sold out event last year, the MPA is delighted to be partnering with the inspiring Prevent ...
Member Spotlight – If Agency
Welcome to our latest member spotlight; an opportunity for our members to introduce themselves to one another, make connections and ...
MPA Blog Share: ‘Why I took away my team’s job titles’
Today's MPA Blog Share comes from Jo Whiteley of the if agency. Jo’s enjoyed (& endured!) many years in the creative industry, ...